Creating healthier, vegan treats as an alternative to high-in-sugar and heavily processed products on the market is the reason why we exist in the first place.
And our promise to you is that everything we will ever create will always be vegan
We’ve made every possible effort to find the best balance between some serious deliciousness and great nutrition.
A lot of thought has been put into what goes into our products and as a rule of thumb, we never add any sugar and always use natural and better quality ingredients. In fact, we create products that contain less than 1 teaspoon sugar for a whole bag/bar. How awesome is this?
After testing all the sweetener blends we could possibly find in the US, we noticed a serious lack of taste and quality that resulted in a poor experience -lots of bad aftertaste, and some were accompanied with stomach cramps.
We asked ourselves why. Why is it so hard to find a great sweetener blend? We found out that the sugar-free industry often takes shortcuts when selecting sweeteners. They use processed stevia, low quality erythritol etc.
Because our sweetener blend is the backbone of the amazing experience our products deliver, we've spent countless nights researching, creating, adjusting and repeating.
We've developed a blend of natural sweeteners made with stevia, high-quality erythritol and chicory root fibre that would fool even the most skeptical people. Our stevia is purchased directly from the farmer. Our chicory root fibre is slightly fermented to avoid any tummy ache. We buyhigh-quality erythritol and we add just enough to deliver the best taste profile and replicate the sugar behavior when baking.
As part of our research and development process, we discovered that very often when creating low or no sugar sweet chocolate and baking chips, the food industry focuses on only a single purpose and sacrifices the other ones -either to replicate the mouthfeel, the taste, or the sugar behavior when put at high temperature, for example in the oven for baking.
As a result, we created a full range of chocolate, baking chips and syrups sweetened with our delicious natural sweetener blend and that tick all the boxes. They are so tasty, can be consumed straight from the bag or can simply be used for baking. For example, our sugar-free maple syrup is versatile and is perfect to drizzle, glaze and caramelize.
Our baking chips react very well to double boilers and are perfect for baking and enjoying straight from the bag.
Long story short, MiiRO excels at offering incredibly delicious products that would fool the most skeptical consumers, while removing all the bad ingredients.
We don’t use any gluten or soy in our products. However we don't routinely test our products against those allergens. For that reason, we don't recommend people with a soy or gluten allergy to consume MiiRO products. Cross-contamination is always possible.
You can find individual product allergen statements in two places:
1- On each product page below the ingredient list.
2- On the back of the pack picture on each product page. You can zoom the image.
Whaaaaat?! No, never!! Seriously, we are 100% against it.
Nope, the protection of our forests is something we’re all very personally passionate about at MiiRO. We refuse to create more damage on our beautiful planet to make more profit!
They’re not yet, but we’re working on it as it’s very important to us to make all our products inclusive, no matter the diet you follow.
We’re very proud of the fact we only use natural, honest ingredients for all our products. We’ve worked hard to create heavenly layers of deliciousness that would not involve any non sense ingredients. So long story short, nothing artificial!
After opening our products, we advise storing our baking chips in an airtight container in a cool and dry location.
Our sugar-free maple syrup should be stored in the refrigerator once opened.
We highly advise you to store your chocolate bars in the fridge once the temperature reaches 80 degrees Fahrenheit. The reason is MiiRO is made with natural ingredients only and nut milk, which aren’t resistant to high temperatures.
No, they’re not and that’s a choice we made as we really want to keep our products as accessible to all as possible. Instead, we focus on creating our treats with the highest quality, natural ingredients so that you never have to worry about what’s inside.
We want to be kind to our bodies and mind, and that would not make any sense if we were not doing the same for our planet. So yes, all our packagings are recyclable.
At the moment, all our products are available exclusively on our website.
Feeling curious about MiiRO?
We’re always working on the next irresistible plant-based and no added sugar treats to add to our ranges but do drop us a message if there’s anything you’d love to see popping on shelves from MiiRO! You can email us at firstname.lastname@example.org
If we end up creating this particular product, we won’t give you any intellectual property rights, but we will send you a whole bunch of products as a thank you, so keep the ideas flooding!
MiiRO comes from Latin and means “To Wonder”, which is the ethos of our brand. Through our treats we want you to stay curious, dream more and let your imagination run free. To learn more about our story, click HERE
MiiRO is pronounced Mee-Ro. But like we just said, let your imagination run free 😉
Your orders will be processed within 24 hours -and very often on the same day. Please note every order placed after 11 am EST on Friday will be shipped on Monday. Why? Because our chocolates are made with natural ingredients only. Which means we need to be extra careful when shipping the products. That way, your delicious goodies will arrive in perfect condition -we don’t want them to sit in the courier warehouse over the weekend.
To maintain the quality of the products we use reusable cooling packs to ship during the warmer months of May-September.
If you have any question, shoot us an email at email@example.com, we're pretty fast at replying.
Collaborating and working together
Please contact us at firstname.lastname@example.org and let us know about your exciting project. We’re looking forward to hearing all about it!
If you would like to spread the love as an influencer, a blogger or as an affiliate, you can simply fill in this 2 minute questionnaire and we will make sure to get back to within the next 48 hours.
How exciting! Please contact us at email@example.com and someone from our team will get back to you as soon as possible.
Check the “News” part of our MiiRO Blog or our Instagram Highlights for open roles. Feel free to also directly send you Resume and Cover Letter to firstname.lastname@example.org if you feel your skills could definitely add some oomph to MiiRO!